Your Passion, Our Style
Who we are & what inspired the creation of the SUP Funk brand.
Join our journey to be the style leaders in paddleboard clothing.
Break free from the ordinary
SUP Funk was born from a shared passion for water, adventure and style with a desire to break away from the mundane. Founded by husband and wife duo, the brand is dedicated to creating bold, eye-catching, and functional high-quality clothing for the modern paddleboarder.
Tired of the same old, same old? We were too. That’s why we set out to create a brand that offers something different. Our clothing is designed to make a statement, to turn heads and reflect the vibrant and adventurous spirit of paddleboarding.
Our Mission: To revolutionise the SUP clothing market by offering bold, stylish and functional clothing that stands out from the crowd. Here at SUP Funk we believe that paddleboarding is more than just a sport; it’s a lifestyle promoting health and fitness to all, while having adventures exploring the beautiful world around us. This is what makes our brand different where we aim to create paddle fashion for the fearless to reflect your inner spirit with unique clothing functionally designed for both in and out of the water.
Kiriaki, an artist with years of experience in the fashion industry, brings a bold artistic eye for design and a deep understanding of what it takes to create unique, stylish and comfortable clothing. Her passion for water sports and love of art and fashion, inspired her to create a brand that harmonises the two.
Nigel, an engineer and Professional Photographer, brings a technical and creative perspective to the brand. His expertise in engineering and experience in mountaineering ensures that our clothing is built to last and withstand the elements. His passion for photography captures the beauty and excitement of paddle boarding.
Our Commitment to Sustainability and Ethics
At SUP Funk, we believe that fashion should be both stylish and sustainable. We are committed to minimising our environmental impact and ensuring that our products are produced ethically.
Here’s how we’re making a difference:
- Sustainable Materials: We source eco-friendly fabrics wherever possible such as organic cotton and recycled polyester to reduce our carbon footprint and support sustainable farming practices.
- Ethical Production: We work with partners who adhere to fair labour practices, ensuring that our garments are made under safe and ethical conditions.
- Waste Reduction: We strive to minimise waste throughout our production process, from using recycled materials to implementing efficient packaging solutions.
- Carbon Footprint Reduction: We are actively working to reduce our carbon emissions by optimising our supply chain, investing in renewable energy, and supporting carbon offset initiatives.
We believe that sustainability and ethics are essential to building a better future. By choosing SUP Funk, you are not only investing in stylish clothing but also supporting a brand that is committed to making a positive impact on the planet.
Join the SUP Funk Revolution
If you’re ready to break free from the ordinary and embrace a bold new style, SUP Funk is the brand for you. Shop our collection today and discover why we are the go-to choice for the adventurous and unleash your inner spirit both in and out of the water.